Below you’ll find a large variety of content I’ve written. The topics I write vary greatly and I’m always open to taking on new projects in other industries. Feel free to peruse my portfolio and click the links to be taken directly to the post.
Case Study - Exela Technologies
I created this case study to showcase Exela's Document Management solution in the healthcare space.
Blog - 5 Ways to Improve the Shipping and Receiving Process Workflow
I created this blog to reach business leaders with informative content while introducing them to Exela's Shipping and Receiving solution. This page is in the top 10 SERP for the keyword I was aiming for.
Solution Website Page - Revenue Integrity
In 2022 and 2023, the marketing team revamped the Exela website, refreshing all content and design. I conducted the keyword research for the project, created the new copy, and implemented SEO best practices in content. This page is an example of that project.
Article - Why students need mental health days (and how to take one)
I wrote this article for Chegg with the goal to connect to college students and support their mental well-being. Although, this article has helpful hints for everybody! I interviewed expert sources and incorporated their wisdom into this article. This article was to create a genuine connection with the audience.
Category Page - EDC Flashlights
To increase authority and rank, I wrote content for Fenix-Store's EDC flashlights product category. It currently ranks #1 in Google for target keywords and gets 5.6k organic monthly traffic.
Site Page - 5 Best Soccer Drills You Can Do At Home
I wrote this piece for Open Goaaal USA to help engage with their audience and build trustworthiness. This article is easy-to-read high-quality content for Open Goaaal's audience. It's also designed to establish Open Goaaal's authority in the field.
Blog Post - Tactical Flashlight Review
This blog had two goals in mind: provide good information and increase organic traffic. In this content, I review a very popular flashlight and strategically sprinkled in targeted keywords and phrases. This blog post ranks the top of Google's page for the targeted key phrase and has 1.4k organic monthly traffic.
Article - Top 5 Chinese Restaurants in OKC
This article focuses on a few keywords, but the main focus is to provide readers with easy-to-consume, fun content while directing them to GiftYa.
Blog Post - Empathy: The Greatest Gift We Have
I wrote this piece for Grey Matters Counseling, LLC. For this piece, I write about empathy and how beneficial empathy is for everyone. This blog provides readers with knowledge as well as tips to practice empathy.
Newsletter - Product Back in Stock
In this newsletter, I announced that two of FlashlightZ's popular flashlights were back in stock. This newsletter saw an open rate of 26.9% and a click rate of 7.9%
Blog Post - Preventing Burnout in the Workplace
Burnout can affect anyone and takes a toll on our mental well-being. In this blog, I address what burnout is, the causes, the symptoms, and how to counteract burnout. Beside the Tree is a blog I created to discuss mental health openly and genuinely.
Category Page - Flashlight Series
I wrote this product category page with the goal to increase traffic using targeted SEO keywords. This page currently receives 2.7k organic monthly searches.
Blog Post - What Are Cognitive Distortions and How Do They Affect Us?
I wrote this piece for Grey Matters Counseling, LLC. In this blog, I focus on cognitive distortions and how they affect individuals. I wrote this blog as an informative piece to provide readers with knowledge that helps them better understand mental health.
Website Copy - Reminisce Photography
What a fun project! Reminisce Photography is full of personality and whimsy, a brand story I incorporated into the copy of the site.
Product Listing - Klarus XT11GT
I created this product listing with the understanding that FlashlightZ, an e-commerce store, wanted to push sales hard on this product. Using SEO strategy and targeted keywords, I produced a product listing that ranks on Google's first page for this particular product.
Blog Post - Common LED Flashlight Issues
Over the years working with FlashlightZ, an e-commerce business, I learned a lot and wrote about flashlights a lot. This particular content is focused on providing readers with information to help themselves if their flashlights give them trouble.
Amazon Product Listing - Klarus XT11GT Flashlight
Selling on Amazon, it can be difficult to stand out from competitors. With implementing targeted keywords into the product listing, I created content that increased sales and boosted ranking for this particular flashlight.
Blog Post - 5 Self-Care Habits
This blog post focuses on targeted keywords and delivers valuable information to readers. I wrote this for Beside the Tree, my own blog that discusses mental health and shares mental health coping tips.
Newsletter - New Flashlight Product Release
Newsletters are a great way to let customers know about a new product. To garner excitement and sales over a new flashlight that was released, I created a newsletter with a CTA and a sense of urgency. The open rate was 29% and the click rate was 8.8%.
Amazon Product Listing - Klarus XT11X Flashlight
To help FlashlightZ's product listing stand above the rest, I created the content with a keen focus on targeted keywords to gain more traffic and boost ranking.